The brand MEMO for fitness shows the capsule collection MEMO by LOLITTA
UNDERTOP, a Brazilian label designed by Juliana Mansur, was established in 2016, to bring a bolder style to the underwear market. The first collection charmed women in Brazil and abroad, receiving a special demand from a powerful New Yorker audience. The hype inspired the designer to partner with a venue in Soho that attracts up and coming designers that are making a difference. On February 10th, coinciding with NYFW, the designer will be launching the 2017/2018 collection in an interactive presentation with other designers in New York City.
The new collection titled “Walk On The Wild Side", a Lou Reed song, was inspired in the special lines and geometry of the New York City architecture, exploring eight important buildings in the city, like MoMA and its main arts, as we see “Composition in Red, Blue and Yellow“ from Mondrian.
Sophisticated and versatile, the new collection comes with underwear and clothes that values women shapes inspired on geometric designs like triangles for the tops, bras, panties and bodies, to be styled with complementary items of the brand, like t-shirts, bomber jackets, skirts and pants. The new collection features unique details including; velvet fabrics and fishnet, available in subtle palates such as nude, pink quartz, blue jeans, the camenère and black.
A creative mix that sets UNDERTOP a part from other brands. UNDERTOP latest collections are now available in NYC, at the Flying Solo store located in Soho at 224 Mulbery Street.